Monday, August 9, 2021

PEN GEL FABER-CASTELL - FAST GEL Z, Sedia Mengangkat Penulisan Ke Mercu Baru

Hi Korang,

Faber-Castell Malaysia telah melancarkan Fast Gel Z, pen gel boleh retrak yang menghasilkan pengalaman penulisan yang sempurna, menjadikannya pen gel paling lancar dalam pasaran.


Dalam pembuatan Fast Gel Z, Faber-Castell telah mencipta mata pen multi-channelled inovatif dipadankan dengan dakwat yang berkelikatan 1 rendah bagi menghasilkan penulisan yang sempurna. Gabungan yang inovatif ini pen Fast Gel Z memberikan pengalaman penulisan yang tiada pada pen lain di pasaran.


Teknologi mata pen baharu ini mengurangkan geseran antara kertas dan pen, menghasilkan hasil tulisan yang rata. Dalam ujian perbandingan geseran, Fast Gel Z menunjukkan tahap geseran yang paling rendah berbanding pen gel pesaing lain.

Faber-Castell sentiasa berusaha menghasilkan produk inovatif bagi memenuhi kehendak dan keperluan pengguna. Antara masalah dihadapi pengguna ketika mengguna pen gel adalah tidak boleh menulis dengan lancar serta dakwat yang comot dan pemegang menjadi licin terutamanya sewaktu menulis untuk jangka waktu yang lama, menyebabkan para pengguna tidak berpuas hati. Ini telah mendorong kami untuk menginovasi pen Fast Gel Z yang membawa pengalaman penulisan ke mercu yang berbeza kata Andrew Woon, Pengarah Urusan Faber-Castell Malaysia.


Dengan membawa teknologi terkini seperti teknologi mata pen yang sempurna dan ciri dakwat ultra licin, pelanggan dapat menikmati kepuasan penulisan sejati menggunakan Pen Fast Gel Z kerana ia menjamin penulisan yang mudah, terang dan garisan yang jelas, tanpa tersekat-sekat, dan tidak comot tambah Andrew.

Menurut Andrew lagi, pen gel merupakan segmen perniagaan yang penting bagi Faber- Castell Malaysia. Berdasarkan kajian yang dijalankan oleh Kantar, sebuah syarikat penyedia data dan perunding terkemuka dunia, pasaran bagi pen gel di Malaysia pada 2019 sudah mencecah RM43 juta.



Menurut laporan oleh Persistence Market Research pada 2020, pasaran alat tulis sedunia dijangka akan berkembang sebanyak 1.5 kali ganda pada 2030. Para pelajar merupakan penyumbang terbesar pasaran sebagai pengguna alat tulis, dan pasaran sedang menuju perkembangan di CAGR sebanyak lima peratus menjelang 2030. Dalam kesemua jenis alat tulis, pen merupakan segmen yang besar dengan pegangan sebanyak 60 peratus dalam pasaran alat tulis secara global.

Pen Fast Gel Z mempunyai ciri-ciri yang berikut:
· Kelancaran yang tiada tandingan dalam prestasi penulisan
· Dakwat cepat kering dan tidak comot
· Dakwat yang pekat dan terang
· Genggaman yang lebih lembut untuk keselesaan ketika menulis
· Boleh diisi semula



Jangan lepaskan peluang untuk merasa kesempurnaan Fast Gel Z sekarang! Pen gel ini datang dalam dua varian - 0.5mm dan 0.7mm, kedua-duanya boleh didapati dengan dakwat hitam, biru dan merah.

Pen Fast Gel Z dijual pada harga RM5 setiap satu sementara dakwat isi semula pada harga RM3.50. Boleh didapati di mana-mana kedai alat tulis dan pasar raya di seluruh negara dan juga eShop Faber-Castell di https://shop.faber-castell.com.my



Wednesday, August 4, 2021

Mangiamo! Jom Makan-Makan Menu Marrybrown Eatalian, Boleh Rasa Macam Kat Itali Dah

Hi Korang,

Muak makan nasi, makan ayam, makan daging, makan ikan musim PKP nieh??

Ayuh kiter bertukar selera plak ekkk

Kali ini Marrybrown membawakan menu kedua terbaik antarabangsa untuk rakyat Malaysia iaitu mamamia menu dari negara pasta iaitu Itali.


Selama 40 tahun yang lalu, Marrybrown terkenal menghidangkan ayam rangup, nasi lemak wangi dan menghangatkan hati, pelbagai kebaikan Malaysia dan yang paling penting, selalu memperkenalkan "sesuatu yang berbeza" dalam setiap hidangan. Kali ini mereka memperkenalkan kelazatan terbaru mereka, pesta Itali yang bahkan dapat membuat Godfather yang hebat, Don Vito tersenyum untuk kita sesama rakyat Malaysia untuk menggali dan menikmati.

Dalam meraikan ulang tahun ke-40nya, Marrybrown (rantaian makanan segera Halal terbesar di negara ini) telah meningkatkan prestasi dengan memastikan bahawa mereka tetap setia pada misi mereka ketika menyediakan sesuatu yang berbeza. Menyemarakkan semangat petualang di Malaysia dengan makanan bertema Around the World terbaru mereka, Marrybrown membawa rasa menggoda bagi penduduk tempatan kita yang digabungkan dengan perasaan yang berada di luar dunia tetapi dekat dengan rumah dengan setiap gigitan.


“Malaysians are truly unique when it comes to our identity, culture, traditions and our never-ending love to open our minds and taste buds. When it comes to going on an adventure to discover new gastronomic wonders, we are definitely up for it - which is why Marrybrown always want to ensure that our meals are always something that Malaysians find joy and comfort in indulging” kata Dato’ Joshua Liew, Chief Executive Officer of Marrybrown.

“Similar to the feeling we get when we travel – the sense of voyage hyping our spirit when we dive into new experiences and food, we want our fellow Malaysians to relish in that kind of adventure again. Although we are unable to travel yet, let us at Marrybrown re-create this adventure for our fellow Malaysians with meals that bring us around the world from the comfort of our safe place,” tambah Dato’ Joshua lagi.




Dengan Spaghetti Marrybrown yang dimasak dengan sempurna, peminat dapat menikmati makanan yang enak disajikan dengan sos bolognese ayam yang sangat kaya dengan aromanya, dihiasi dengan ramuan dan keju terbaik. Korang dapat menikmati spageti secara ala-carte ataupun kombo MB Spaghetti yang di sesuaikan dengan Crispy Chicken dan secawan Coca-Cola yang menyegarkan bermula dari RM19.90.



Tetapi tentu saja, tidak ada makanan Itali yang lengkap dengan spageti sahaja. Untuk memastikan korang rakyat Malaysia tercinta menikmati makanan sepenuhnya, Marrybrown memperkenalkan MB Cheesy Rice Bites MB yang dijamin akan menjadikan korang menjadi "MMMMM" hanya dengan satu gigitan! Dengan meletakkan sentuhan tempatan pada risotto yang enak, korang dapat merasakan kehangatan dan kegembiraan di bahagian dalam MB Italian Cheesy Rice Bites yang dimasak hingga coklat keemasan di luar. 


Selain itu, korang dapat menikmati Sup Cendawan yang sangat sesuai bagi mereka yang mencari starter untuk memulakan selera mereka atau bagi mereka yang ingin menikmati sesudu sup halus dan lembut pada hari yang selesa. Penggemar boleh pilih untuk menambah apa-apa ini ke menu yang ada dari RM2.50 atau nikmati sendiri dari RM3.80.


Bagi korang yang ingin menikmati pengalaman Eatalian secara keseluruhan atau untuk berkongsi dengan orang yang tersayang, MB Italian Box Meal sangat sesuai! Korang bukan sahaja dapat menikmati Spaghetti MB yang enak, ia juga dilengkapi dengan Crispy Chicken, MB Italian Cheesy Rice Bites, Chicken Burger dan secawan Coca-Cola untuk menghilangkan dahaga semasa cuaca panas ini dari RM27.90.

“Our ‘first trip’ to Korea was a success and we hope to continue lifting the spirit of fellow Malaysians by introducing innovative meals through our second destination and more to come! We hope that during this time, our meals can keep Malaysians at home comfortably as we go through this difficult period of time” kata-kata akhir dari Dato’ Joshua.

Harga-harga menu bagi Marrybrown Eatalian adalah seperti berikut :

MB Spaghetti 

→ MB Spaghetti Ala carte – harga dari RM13.90
→ MB Spaghetti Combo – harga dari RM19.90
→ MB Italian Box Meal – harga dari RM27.90

MB Italian Cheesy Rice Bites

→ Add-on – harga dari RM3.50
→ Single - harga dari RM4.40

Mushroom Soup

→ Add-on – harga dari RM2.50
→ Single - harga dari RM3.80


Marrybrown kini melayani berjuta-juta pelanggan di lebih dari 500 restoran di 16 negara dengan objektif untuk memberikan standard kualiti, perkhidmatan, kebersihan dan nilai tertinggi untuk pengalaman makan korang yang sempurna.

For more information on Marrybrown, promotions and delivery services, please visit:

Instagram: Marrybrownmy
YouTube: MarrybrownTV




#MBEatalian
#Marrybrown
#MarrybrownMY
#SomethingDifferent
#MB40thAnniversary
#MBAroundTheWorld



Monday, August 2, 2021

ASICS TO UPLIFT ONE MILLION MINDS THROUGH SPORT

Hi Everyone,

ASICS today invites the world to experience the uplifting power of sport and be part of the world’s first live study into the impact of movement on the mind. ASICS is inspiring people to move and, for the first time, see the uplift on their own mind, their city, and their entire nation. Starting on Global Running Day 2021, ASICS is aiming to uplift a million minds around the world.



The Mind Uplifter™

ASICS is enabling everyday athletes all over the world to see, for the first time, the impact of movement on their own mind. Using a combination of facial scanning technology and self-report data collection, people will be able to capture the impact of sport across 10 emotional and cognitive metrics – including confidence, positivity, calm and focus – to see how different sports impact how they think and feel.

Uplifting Minds Research

This data will feed into a live global study, capturing individual Mind Uplifts from around the world and visually transforming them into a dynamic and interactive World Uplift Map. The map will quantify the positive impact that sport is having on the collective mood of cities, nations and the world as a whole. Through the live study, ASICS will deepen its understanding of the relationship between movement and the mind on a global scale, underpinning its belief that sport has the power to uplift minds all over the world.

Yasuhito Hirota, the President & COO of ASICS, said “As we all come to terms with a much-changed world in the wake of the pandemic, the uplifting power of sport is a constant that endures. That’s why our sole ambition is to empower as many people as possible to experience the physical and mental benefits of movement. By taking part in any number of our different events and activities running across the year, you’ll contribute to vital research to help us further understand the uplifting effect of sport. That way we can continue finding new ways to highlight and unlock the benefits for everyone in 2022 and beyond.”

Underpinned by Science

Over the past six months, ASICS has conducted scientific research alongside world-leading experts to explore the impact of sport on the mind among a select group of athletes ahead of the live study’s wider rollout.

The preliminary study was developed by EMOTIV, a market-leading bioinformatics company headquartered in San Francisco, with the support of Dr Brendon Stubbs, a leading exercise and mental health researcher based at King’s College London. The study used a combination of EEG and self-report data collection to prove the positive impact of running on the mind across a number of core cognitive and emotional metrics – including contentment (14.4% average increase immediately after exercise), energy (9.7%) and relaxation (13.3%) * – among a sample of 42 elite and everyday athletes.

Now ASICS is robustly applying the findings in a way that will enable the rollout of the study on a global scale, enabling athletes everywhere to see and experience the impact of movement on the mind first-hand for any one of 25 different sports of their choosing.

Dr Stubbs commented: “Our preliminary research findings outline the profound impact that something as simple as a 20-minute run can have on our minds. With exercise playing such a valuable role in the maintaining of our mental health and wellbeing, it is more important than ever that people can see and understand the positive link between the two. The unique way in which we are applying our initial findings using robust EEG measures, validating the Mind Uplifter™, will enable the translation of this research for people everywhere to experience and reliably measure the uplifting power of sport like never before. Our ambition is to inspire as many people as possible to move their mind and reap those all-important cognitive and emotional benefits for themselves.”



This World Uplift Map is part of the first live global study to show how different sports impact the cognitive and emotional state of people all over the world with the recently launched ASICS Mind Uplifter™. This World Uplift Map can be filtered by different traits, sports and events.

So far, the data reveals that sport is having the biggest impact on emotional uplift, with participants around the world revealing that after exercise they are 16% more energized, 11% more confident and 9% calmer – showing just how important sport is in boosting our mental wellbeing.

Initial results from the live study show that basketball (+27% increase in emotional uplift) is currently generating the highest degree of emotional uplift of any sport post-exercise, with fitness classes (+16% increase in emotional uplift) and the most popular sport to date, running (+10% increase in emotional uplift) also among the leading sports so far.

Launched to mark the start of ASICS’ mission to uplift one million minds across the world in 2021, the Mind Uplifter™ tool enables users to see the impact different sports can have on their mind across 10 emotional and cognitive metrics, using a combination of facial-scanning and self-report data collection.

Uplifting a Million Minds


ASICS is inviting everyday athletes all over the world to experience the uplifting power of sport and become one of the million minds moved in 2021. The project kicks off on Global Running Day 2021, with ASICS challenging runners everywhere to use the Mind Uplifter™ to capture their pre and post run mental wellbeing before sharing their results on social media using #UpliftingMinds. Runners can take part directly or get active alongside thousands of runners around the world by taking part in the WORLD UPLIFTING MINDS RUN, available via the Race Roster and ASICS Runkeeper™ apps.

As well as running, ASICS will host a series of other sporting events across the year to encourage wider participation and demonstrate the power of all sports to uplift the mind.

Join the Movement

All participants are encouraged to share their results on social media using #UpliftingMinds, showing how different sports impact their mind in different ways.



To get involved, and join the world’s first live study into the impact of movement on the mind:

1. GO to minduplifter.asics.com to capture your Mind Uplift.

2. SCAN your face to read your emotional state.

3. ANSWER scientifically developed questions to gauge your brain function.

4. COMPLETE at least 20 minutes of exercise to uplift your mind.

5. REPEAT steps two and three.

6. GET your Mind Uplift results and SHARE them on your social channels.

7. SEE how your results contribute to the World Uplift Map (from 1 August).

To find out more about ASICS’ mission to move one million minds visit: https://asics.tv/3laXiZL